Shopify Reviews App: Unlocking the Power of Customer Feedback

Are you a Shopify store owner looking to enhance your customer experience and boost your online reputation? Look no further than the Shopify Reviews App! In this comprehensive guide, we’ll dive into everything you need to know about this powerful tool, including its key features, pros and cons, and step-by-step instructions for downloading and using the Shopify Reviews App to its full potential.

Why Are Reviews Essential for Your Shopify Store?

Before we explore the ins and outs of the Shopify Reviews App, let’s take a moment to understand why customer reviews are so crucial for the success of your Shopify store. In today’s digital age, consumers heavily rely on online reviews to make informed purchasing decisions. In fact, research shows that a staggering 93% of consumers read online reviews before making a purchase.

By integrating a reliable and feature-rich reviews app into your Shopify store, you can harness the power of customer feedback to:

  • Build trust and credibility with potential customers
  • Improve your search engine rankings
  • Gain valuable insights into your customers’ needs and preferences
  • Increase conversion rates and sales
  • Enhance customer engagement and loyalty

Now that we understand the importance of customer reviews, let’s dive into the world of the Shopify Reviews App and uncover how it can revolutionize your online business.

What is the Shopify Reviews App?

The Shopify Reviews App is a powerful tool designed to seamlessly integrate customer reviews and ratings into your Shopify store. With its user-friendly interface and robust features, this app allows you to effortlessly collect, manage, and display customer feedback, enhancing the overall shopping experience for your customers.

Key Features of the Shopify Reviews App

The Shopify Reviews App offers a wide range of features that empower you to leverage the potential of customer reviews. Here are some of its key features:

1. Easy Installation and Customization

The Shopify Reviews App can be easily installed from the Shopify App Store, and once integrated into your store, it seamlessly blends with your existing theme. The app offers extensive customization options, allowing you to match the design and branding of your store for a consistent and professional look.

2. Review Collection Automation

Gone are the days of manually collecting reviews. The Shopify Reviews App automates the review collection process by sending automated review request emails to your customers after a purchase. This saves you time and effort while ensuring a steady flow of valuable customer feedback.

3. Moderation and Content Management

With the Shopify Reviews App, you have full control over the reviews displayed on your store. The app provides powerful moderation tools, enabling you to filter and approve reviews before they go live. This ensures that only genuine and relevant feedback is showcased, maintaining the integrity of your store.

4. SEO Optimization

Unlock the power of search engine optimization with the Reviews App. Customer reviews are rich in user-generated content, which search engines love. By displaying customer reviews on your product pages, you can improve your search engine rankings and attract more organic traffic to your store.

5. Multiple Review Formats

The Shopify Reviews App supports various review formats, including star ratings, text-based reviews, photo uploads, and even video testimonials. This versatility allows your customers to express their opinions in the way they find most convenient, providing a well-rounded perspective for potential buyers.

6. Social Proof Integration

Take advantage of the power of social proof by integrating the Reviews App with your social media channels. You can showcase your best reviews on platforms like Facebook and Instagram, amplifying your brand’s reputation and reach.

Pros and Cons of the Shopify Reviews App

Like any other tool, the Reviews App comes with its own set of advantages and limitations. Let’s take a closer look at the pros and cons:


  • Increased Trust and Credibility: By displaying genuine customer reviews, you establish trust with potential buyers and enhance your store’s credibility.
  • SEO Boost: Customer reviews contribute to fresh and relevant content, improving your search engine rankings and driving organic traffic.
  • Valuable Customer Insights: Reviews provide insights into your customers’ preferences, pain points, and suggestions, enabling you to make data-driven decisions.
  • Improved Conversion Rates: Positive reviews act as social proof and can significantly boost your conversion rates, ultimately leading to more sales.


  • Potential for Negative Reviews: While negative reviews can offer opportunities for improvement, they can also impact your store’s reputation if not managed effectively. Timely response and resolution are crucial.
  • Moderation Effort: Review moderation can be time-consuming, especially for stores with a large volume of reviews. Allocate sufficient resources to ensure prompt and accurate moderation.
  • App Compatibility: Ensure that the Reviews App is compatible with your chosen theme and other installed apps to avoid any conflicts or functionality issues.

Step-by-Step Guide to Downloading and Using the Shopify Reviews App

Step 1: Access the Shopify App Store

To download the Reviews App, start by accessing the Shopify App Store from your Shopify admin dashboard. Simply click on the “Apps” tab on the left-hand side, followed by “Visit Shopify App Store.”

Step 2: Search for the Shopify Reviews App

In the Shopify App Store, use the search bar at the top to enter “Shopify Reviews App.” This will filter the results and display the app you’re looking for. Click on the app to access its details.

Step 3: Review App Details and Ratings

Before proceeding, take a moment to review the app details and ratings. This will give you an overview of the app’s features, user feedback, and compatibility with your Shopify store.

Step 4: Click “Add App”

If you’re satisfied with the app’s information, click on the “Add App” button to initiate the installation process. This will prompt a popup window to appear, confirming your action.

Step 5: Grant Permissions

After clicking “Add App,” the Shopify Reviews App will request certain permissions to access your store’s data. Carefully review the permissions and click “Install app” to proceed.

Step 6: Customize Settings

Once the app is successfully installed, you’ll be directed to the Shopify Reviews App’s dashboard. Here, you can customize various settings, including the appearance, email templates, and review moderation preferences.

Step 7: Set Up Automated Review Requests

To automate the review collection process, navigate to the app’s settings and configure the automated review request emails. Customize the email content and timing to align with your store’s post-purchase workflow.

Step 8: Moderate and Publish Reviews

As reviews start pouring in, make sure to regularly access the app’s moderation panel to approve, filter, and respond to reviews. Strike a balance between transparency and ensuring the quality of displayed reviews.

Step 9: Customize Display Settings

Visit the app’s settings to customize the review display options on your product pages. Choose from various formats, such as star ratings or text-based reviews, and design the layout to match your store’s aesthetics.

Step 10: Monitor and Analyze Performance

The Shopify Reviews App offers valuable analytics and reporting features. Take advantage of these insights to monitor the performance of your reviews, identify trends, and continuously optimize your store’s customer experience.

Frequently Asked Questions (FAQs)

Q1: Can I customize the appearance of the reviews on my Shopify store?

A1: Absolutely! The Shopify Reviews App provides extensive customization options, allowing you to match the design and branding of your store. You can choose from different review display formats, adjust colors and fonts, and even customize the review widget’s placement on your product pages.

Q2: Will the Shopify Reviews App slow down my website?

A2: The Shopify App is designed to be lightweight and optimized for performance. It follows industry best practices to ensure minimal impact on your website’s speed and load times. However, it’s essential to regularly monitor your website’s performance and address any potential issues promptly.

Q3: Can I import existing reviews into the Shopify Reviews App?

A3: Yes, you can! The Shopify App offers options to import reviews from other platforms or apps. Check the app’s documentation or contact their support team to explore the available methods for importing your existing reviews.

Q4: How can I encourage customers to leave reviews?

A4: Encouraging customers to leave reviews can be done through several strategies. Consider offering incentives such as discounts or rewards for leaving reviews. Additionally, you can include a personalized note in your post-purchase emails, kindly requesting customers to share their experience. Remember, providing an exceptional customer experience often motivates customers to leave positive reviews voluntarily.

Q5: Are there any legal considerations when displaying customer reviews?

A5: While customer reviews are immensely valuable, it’s crucial to comply with relevant laws and regulations. Make sure you have a clear and transparent review policy in place, clearly stating how reviews are moderated, and addressing any potential issues related to privacy, defamation, or intellectual property. Consult with legal professionals to ensure compliance with local and international laws.

Q6: Can I respond to customer reviews?

A6: Absolutely! Engaging with your customers’ reviews demonstrates your commitment to their satisfaction. The Shopify Reviews App allows you to respond to reviews directly from the app’s dashboard. Take the time to thank customers for positive feedback and address any concerns or issues raised in negative reviews. This showcases your dedication to exceptional customer service and fosters a positive brand image.


The Shopify Reviews App is a game-changer for Shopify store owners, offering a comprehensive solution for collecting, managing, and showcasing customer reviews. By leveraging this powerful app, you can harness the power of customer feedback to build trust, enhance your online reputation, and drive more sales.

Remember, the success of your Shopify store depends on delivering an outstanding customer experience, and the Shopify Reviews App equips you with the tools to achieve just that. Download the app today, follow the step-by-step guide, and unlock the full potential of customer reviews for your business!